Pycap SUV Spotlight Series: DeSchool - Edtech Startup from India Transforming STEM Education
Introduction:
In the dynamic realm of education, a Canadian startup is causing ripples as it spearheads a revolution in STEM learning. Based in Toronto, Deschool is on a mission to bridge the gap between traditional classrooms and the practical applications of science, technology, engineering, and mathematics. Their pioneering approach to education involves bringing accomplished STEM professionals directly into schools to engage with students, reshaping the way we perceive learning. What elevates the story of Deschool in Canada is the significant role played by Pycap, a Venture Capital firm and Incubator, officially recognized by the Canadian Federal Government as a Designated Organization for the Startup Visa Program. Pycap has been instrumental in guiding and supporting Deschool, facilitating their establishment in Canada, and fostering their substantial contributions to the Canadian educational landscape.
Deschool's Vision and Mission:
The roots of Deschool lie in a profound aspiration to revolutionize STEM education. They are committed to nurturing students into innovators, making the learning process come alive, and showcasing the tangible, real-world applications of STEM subjects. Deschool achieves this by directly engaging experts, including drone engineers and marine scientists, within educational institutions. Through immersive workshops, students gain practical experience, uncover the mysteries of science, and explore its real-life applications. The objective is to inspire students and illustrate the positive impact that science and technology can have on society. Picture students collaborating with drone engineers to deliver essential medicines in Africa or crafting 3D printed prosthetics in Belgium.
The Startup Visa Team behind Deschool:
Ritu Jhaveri, the CEO and Co-Founder of the organization, brings over 12 years of experience as a school administrator, educator, and curriculum specialist across diverse international locations, including Dubai, Singapore, India, and Canada. Her extensive experience has solidified her status as a seasoned education professional. Ritu specializes in crafting engaging STEM programs and collaborating with prominent experts. She is dedicated to spearheading innovative educational experiences and sharing them on a global scale.
Sakshi, an accomplished co-founder, contributes her extensive background in education and human resources to the Deschool team. In her multifaceted role at Deschool, she takes the lead in operations, talent acquisition, and partner relations. With more than 12 years of combined experience in education and recruitment, Sakshi serves as the Chief Operating Officer, ensuring the seamless functioning of the organization. Notably, her qualifications encompass an engineering background and an MBA degree, highlighting her versatile skill set.
Deschool's Progress in Canada:
Deschool has achieved significant milestones in Canada:
1. **Market Research:** Before venturing into the Canadian education landscape, Deschool conducted comprehensive market research, exploring Canadian demographics and gathering insights through surveys, interviews, and discussions with educators and experts.
2. **Products:** After rigorous research, Deschool developed their inaugural B2B product, STEM workshops, meticulously tailored to the latest STEM trends. These workshops closely align with the Ontario Science curriculum and are delivered virtually in classrooms.
3. **Clients & Sales:** Deschool has initiated discussions with multiple schools in Toronto and celebrated their first contract with a prestigious private school in the city.
4. **Deschool Team:** The Deschool team consists of passionate individuals, with a focus on promoting women in entrepreneurship. This diverse team includes a curriculum designer and four industry experts essential for product development. Additionally, they have welcomed two interns from Canadian universities to enhance their technological pursuits.
5. **Marketing:** Deschool has revamped their website, developed promotional materials, and expanded their social media presence. Within a few months, they amassed over 10,000 followers on Instagram. Their accomplishments have gained recognition in prominent publications, including a feature in the August 2023 issue of CanadaVenture News, acknowledging them as one of the top 15 Ontario startups transforming education through EdTech innovations.
Pycap's Role in Deschool's Journey:
Pycap, a Venture Capital firm and Incubator, has been a guiding force in Deschool's expansion into the Canadian education sector. As a designated organization for the Startup Visa Program, Pycap has not only provided invaluable mentorship but has also offered Deschool access to the necessary networking opportunities required to navigate the intricacies of the Canadian startup environment.
Pycap's support has played a pivotal role in Deschool's market research, product development, client acquisition, and marketing initiatives. With their expertise, Deschool has successfully established itself in Canada and has made substantial contributions to the educational landscape through innovative STEM initiatives.
Conclusion:
Deschool's journey in Canada exemplifies the transformative power of innovation in education. With the guidance of Pycap, this startup is redefining the way students perceive STEM subjects. Their unwavering commitment to inspiring the next generation of innovators and problem-solvers not only revolutionizes education but also contributes to the betterment of society. To explore more about Deschool and their initiatives, please visit their website at [https://deschool.ca/](https://deschool.ca/). As they continue to grow and expand, the future of STEM education in Canada looks exceptionally promising.
